In the Smart WooCommerce Search plugin, you can set up merchandising rules for products, tags, and categories. This functionality gives you an ability to promote specific items or groups of items for certain search queries (or any search queries).
Let's suppose we have a store that sells activewear for women and we want to promote our new product, Women's Breathable Running Shoes. You can go to the Merchandising
tab and create a promotional rule for this particular product: