The most important feature is that Searchanise searches all types of content on the website. For example, we've just published an article about hydration and how much water you need to take in during your ride. If somebody comes to the search bar
on the website and type in "hydration" they could be searching for actual water bottles or a hydration pack to purchase, or they could be searching for the collection page with all of our hydration products, or they could be searching for helpful content for learning and education. And Searchanise puts all of these options right into the search widget in real-time.
The other thing that we're going to add is filters on collection pages
. In our business, some products have an enormous amount of variants. Let's take tires as an example. There are literally thousands and thousands of different tires in the bicycle industry. If a person arrives on the tire collection page through a google search or by drilling down the navigation menu on the website, it's just too many to show them all at once. We need to help users narrow down the product list. Filters on the collection page powered by Searchanise will allow users to get down to the tires that are relevant for them in a few seconds.
Last but not least is the search performance on mobile devices. A huge portion of our customers is browsing the website on mobile phones or tablets. And we want to make sure that they get the same seamless experience as on a desktop. With Searchanise, I know mobile optimization is there.